East 2 West | Kariba Digital Agency | Websites & eCommerce

East 2 West

Responsive website. Site development. User journey creation.

Using research from the investigation stage, we mapped out a site structure and layout that could accommodate the large amount of service content, while keeping a clear conversion focus. We adopted the ‘upside down triangle’ UX principle, of keeping the top level pages fairly minimal and clean – acting as ‘sign post’ pages to the more content heavy pages within. Every end point of the user journey was designed to be met with clear and obvious conversion methods, making it a seamless transition for the user to make contact.


Web design, brand design and monthly digital marketing, we create results driven solutions for businesses and budgets of all sizes. How can we help? For a free consultation phone us on any of the numbers below or fill in the form and we’ll get back to you asap.

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