Aerotech Abrasives Group
What We Achieved: Branding | Stationery | eCommerce Website | Hosting | Kariba Buzz
Aerotech Abrasives Group supplies grinding, sanding and power tools to the metalworking industry. The directors came to Kariba for a complete overhaul of their branding, website and eCommerce functionality. The business simply wasn’t getting the sales conversions that they expected from having an online sales presence.
The design team created an eCommerce site that was visually striking and easy to navigate between products. This was achieved through multiple product windows that are consistent across all pages. This also fits within the creation of a stunning new corporate identity. The Aerotech site is hosted (and supported) on one of our two Magento optimised eCommerce servers.
A 20% increase in traffic month on month, 82% of which are new visits, and a relatively low bounce rate of 45% has put this Knaresborough based company on a firm footing. The Kariba team continue to carry out digital marketing activity on a monthly basis, including the design and broadcast of email campaigns.